Saturday, January 31, 2009

A Dilemma! Help!


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I'm in a bit of a dilemma. I have had my Etsy shop for jewelry since Nov 2007. I've been selling jewelry since 2003. Everyone who knows my business knows that jessicacjewelry.etsy.com will take you to my jewelry shop.

However, jewelry is not my only craft, and since I've been pregnant, it's been one of the last ones I have even thought about working on. I knit, crochet, draw, paint, cross-stitch, sew, quilt, etc.

I have been pondering the idea of selling all the things I have been making because my house is more than covered with all of it, but I am not sure if placing them in a store that has an address of jessicacJEWELRY would be appropriate. But at the same time, the hassle of running two shops will become too much once I have a newborn to contend with.

Any ideas? Should I open the second shop and put all my non-jewelry there? (which would entail a separate blog, separate promotions, etc) Or should I just stick it all in my main shop with very detailed sections?

Any comments would be much appreciated. Thank you. :o)

19 comments:

Tammy's Treasure Chest said...

I think I would try creating a section in my shop for the new stuff. It would probably be a hassle to run 2, especially once the baby gets here! Just my 2 cents!

kaslkaos said...

Just use the sections to begin. If the sales grow, then start a new shop. Of course, you could open a new shop with a link to your old, but I see nothing wrong with a bit of miscellaneous in an Etsy shop as long as it's organized.

Cleopatra's Closet said...

Jessica, I had the same problem. First I started out with PamangelCreations.etsy.com for my crafty items, sewing, crocheted, cross stitched, etc. items and I did not want to add my jewelry to that shop because I felt it wouldn't fit. So I started WorkofHeart.etsy.com. I have totally neglected my crafty shop and focused more on my jewelry shop. I now want to combine the two. I think it would be easier (and cheaper) to maintain and promte one shop instead of two. Good Luck with your decision and blessings with the new baby to be!!!

Alison Kelley said...

Hi Jessica, I have two jewelry shops, alisonkelleydesigns and akdbridaljewelry. I opened a separate one for the bridal jewelry thinking that it might get lost or confused with the other jewelry. Now I'm thinking the whole things because my poor jewelry shop gets very neglected and it's not very known at all. I'm so busy promoting my main shop that I literally forget about the bridal one. I think putting everything into one shop will be fine. I've got three young kids and I'm at that point where one shop is plenty. Good luck to you with your decision and congratulation on your pregnancy!

Jennie said...

This is a fascinating topic to me. I have been on the fence myself about adding vintage to my shop or opening a new one. I went so far as to register the new shop and get a banner, but I really think it's more than I can do- or want to do. But, for some reason I am hesitant to put non-handmade in with my own handiwork. Even though the two would mesh well, I have a mental block about it. Oy, enough about me. From reading your post it seems like you have a gut feeling about this...and I always say go with your gut. If 2 shops feels like too much, then it is. Whatever you choose will be the right decision!

KnittingsMyBag said...

For me, when I am shopping, I like to see a shop with just one type of product. I am getting ready to run two shops and I'm hoping that it won't be such a hassle. I think keeping products separate may even be easier. Just a thought. God bless you and your new baby!

Andrewk said...

I say make two shops since you want your shops to be keyword specific so that you can drive traffic there. We do jewelry and hand painted glass so we keep them seperate but link back and forth to each other so that we drive traffic to both. Good luck on the baby.
Andrew
http://chainmaillebymboi.com
http://makinthebestofit.com

Carey Lynn said...

You could also list some inventory on other sites; artfire, madeitmyself etc which expands your web presence and connects you to new buyers!

Kathy said...

I think I might have commented on the forums about this. Many people have one whop with lots of different things in it and do it very successfully. Just use your sections really well. Promoting 2 shops is time consuming and if you already know you are not going to have the time, then make it work with one shop. Don't add to the stress. You can do it.

Once you are settled with the baby and you feel like you have the time, then open a second shop if you want. The choice is yours.

Thanks for following my blog too!

C. Wade said...

I have read that diverse shops do not do as well as Etsy shops that have one main 'type' of product. I would definitely open up a second shop (You're required to link them anyway).

Keep the one blog though to unify them! It can function as a hub between the two shops..

good luck! (I may be doing this myself in the future..)

Mytutorlist.com said...

I love that baby counter you have on the side there. It's very cute :)

Be Jeweled By Candi said...

I would definitely start with just adding sections to your existing shop. If you see that those items are moving a lot more than your jewelry, once the baby gets a little older then I would think about another shop. But with a newborn you will be busy enough without having to worry about another shop and everything that goes with it.

Walk in the Woods said...

Tough call. Yet, I my crafts are *very* eclectic and while I toyed with playing setting up two shops, I kept it all together ... and the results thus far have been delightful!

Dan Felstead said...

Jessica C.,
First of all I want to thank you for following my photo blog. I am a little late in getting back to you since I have been out of electric and internet since last week after a major ice storm in the Midwest but I am now pretty well up and running again!

I also have a shop at ETSY and I create in two different mediums - wood and photography. I have just put the items in different sections to differentiate. I don't know if that is the best thing to do...I have always heard it is best to concentrate in one area...but I couldn't give up either medium and did not want to maintain two shops. Just my opinion. Thanks again for the visits to the blog.
www.woodandpixels.blogspot.com

Dan

Aunt Nancy said...

It is a hard call. I have two shops, one jewelry and one soap. They are such hugely different crafts that I really didn't want to mix the two.

But maybe jewelry and the other crafts you do WILL fit together in one shop. The only problem is, the name of your shop is geared to jewelry, so would you end up opening a new shop with a more generic name anyways.

Good luck! :)

Brenda said...

I have had the same decision to make, and am stiiil undecided. I have three shops - I like having the diversity and not mixing the media. However, I think it is more expensive to advertise three different. I don't really find it hard to manage three. That's a little bit of experience talking, but you have to decide now - after all these other great comments - which is best for you.

jinx1764 said...

I would just combine them and change the sections. There's no rule that says you have to have separate shops for different items. Some people think it streamlines there shop but I've found that it just a pain. I have my jewelry and art together but I also have a vintage/supply shop (which I don't promote but it sells better anyhow cause people look for those items) I also have an artfire shop with all those above items combined and I find that the vintage items bring people into my shop.

Geekbride said...

I would just add them to you existing store. Again, the kidlet is going to take so much time that a second store would be hard to manage right now.

andrea said...

Hi there Jessica-
Good luck with your decision.
I just helped my sister set up her shop the other day :
oohlalakitty.etsy.com.
She wanted to change her name first but we found out you can't do that ,you have to get a new/separate email address and all for a second shop. I don't have a second shop so I think I might start with separate sections like Tammy mentioned.
Congrats-and take care
Andrea